Zbranch understands the importance of protecting Personal Information. For this reason, Zbranch strives to implement procedures and security measures to safeguard the Personal Information in its custody.
Last updated: November 22, 2024
This Privacy Policy (the "Policy") describes the practices regarding the collection, use, and disclosure of Personal Information as implemented by Zbranch and its affiliated Canadian entities, including eba.expert, Etienne Beaudry Auger. (hereinafter collectively "Zbranch").
This Policy also governs the Personal Information collected about users of the Zbranch website (the "Users") and explains how Zbranch uses and discloses the Personal Information collected about individuals who visit the Zbranch website or otherwise interact with Zbranch on https://zbranch.io (the "Website"). It also explains how Zbranch uses cookies and similar technologies.
Zbranch complies with: (i) applicable data protection laws to Zbranch; and (ii) industry standards for data protection, privacy, and security. Zbranch operates globally. Therefore, in some cases, information managed by Zbranch may be transferred, processed, and stored in other countries. Nevertheless, Zbranch ensures at all times that Personal Information is protected by security and confidentiality procedures and safeguards that are at least equivalent to those used by Zbranch itself.
Zbranch complies with this Policy and private sector data protection laws, such as the Personal Information Protection and Electronic Documents Act (the "PIPEDA") and substantially similar provincial laws that govern the collection, use, and disclosure of Personal Information. PIPEDA provides adequate protection of Personal Information in accordance with the European Commission's decision of December 20, 2001, under Directive 95/46/EC of the European Parliament and the Council of the European Union.
The term "Personal Information" refers to any information about an identifiable individual. This may include, for example, email addresses and contact information, as well as any similar information provided to Zbranch in the course of its business activities or received by Zbranch through business inquiries. Such information is not considered Personal Information when it is aggregated and/or anonymized and cannot be associated with an identifiable individual.
Zbranch generally collects and uses Personal Information about Users of its Website and provided by them for the following purposes:
In many cases, Zbranch collects Personal Information directly from Users when they visit or use the Website. For example, Zbranch may collect the following types of information:
When Users visit the Website, Zbranch may collect, using electronic means such as cookies, technical information. This information may include information about visits to the Website, including the IP address of the User's computer, the browser used to visit the Website, the User's operating system, screen resolution, location, browser language settings, the site from which the User came, keywords searched (if the User came from a search engine), the number of pages visited, information entered, ads viewed, etc. This information is used to assess and increase the effectiveness of the Website or to improve the Users' experience. Although this information is generally de-identified, if it relates to an identifiable individual, Zbranch will treat it as Personal Information. Zbranch may also, without restriction, collect and use the following types of information when Users visit the Website or interact with Zbranch: